For Nou Flowers, we executed a Brand Big Bang (BBB) production with one clear objective: to refresh the image of one of the brand’s best-selling fragrance lines. Drawing inspiration from the world of fashion and artisanal craftsmanship, the creative direction was designed to elevate the brand’s perception while staying true to its approachable, nature-inspired DNA.
The brief called for an aesthetic evolution — aspirational yet accessible. We targeted a consumer who is visually aware, drawn to beauty and subtle luxury, but not necessarily shopping in the premium segment.
In just two intensive production days,we delivered the output of what would traditionally require four. Workingacross parallel sets, two photographers, a cinematographer, a director, and ourin-house creative lead ensured the entire content suite remained visuallycoherent and emotionally aligned.
The scope included:
– image and product photography,
– beauty & lifestyle video content,
– short-form videos optimized for rich cards,
– social-first content (static and video),
– dedicated formats for each fragrance in the line.
In total, we delivered 153 content assets, fully tailored for omnichannel use.
This is the power of BBB: productionefficiency without compromising creative integrity. A seamless execution —ready to meet the pace and precision demanded by modern brand marketing.
