To launch a new male đ€ fragrance line featuring three unique scents, NOU turned to VCreatives for a comprehensive communication strategy beyond just a glass bottle.
We designed packaging and created a key visual for each fragrance, embodying a specific "persona" that connects directly with its target demographic.
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Each fragrance was given its own identity, tailored to echo the preferences and lifestyles of different consumer segments.
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Our approach, spanning design, strategy, creative, production, and post-production, has helped NOU significantly impact the fiercely competitive arena of male scents.
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